Industry Solution Architectures

Advertising and Marketing

• 250 Billion Ad Events per Day Using Serverless Computing on AWS
  • https://aws.amazon.com/solutions/case-studies/nielsen-serverless/
• Real-Time Product Placement in Streaming TV Using ML
  • https://aws.amazon.com/solutions/case-studies/triplelift/
• Aggregate Anonymized Identifiers to Generic User Profiles
  • Process exabytes of data, resolve known and anonymized customer identifiers into highly accurate user profiles
  • https://aws.amazon.com/solutions/case-studies/salesforce/
• Automating Marketing Communications with Amazon Pinpoint
  • Dynata uses Amazon Pinpoint to centrally manage communications, automate campaign management, and drive better customer engagement through improved visibility.
  • https://aws.amazon.com/solutions/case-studies/dynata-case-study/?did=cr_card&trk=cr_card
• Propensity Scoring 3 Trillion Records
  • https://aws.amazon.com/solutions/case-studies/acxiom-video-case-study/?did=cr_card&trk=cr_card
• Real-Time Machine Learning in Ad Serving
  • https://aws.amazon.com/solutions/case-studies/amazonads-kunliu-video-case-study/?did=cr_card&trk=cr_card
• Marketing insights: Query engine and data pipelines that can unearth unique insights from Amazon Marketing Cloud
  • https://aws.amazon.com/solutions/case-studies/miq-amazon-marketing-cloud/?did=cr_card&trk=cr_card
• Advertisement campaigns faster and more cost efficiently
  • https://aws.amazon.com/solutions/case-studies/ampersand-case-study/?did=cr_card&trk=cr_card
• User engagement and retention platform
  • https://aws.amazon.com/solutions/case-studies/clevertap-case-study/?did=cr_card&trk=cr_card
• Pinterest personalized content to its users.
  • https://aws.amazon.com/solutions/case-studies/pinterest-ec2-mac-instances-case-study/?did=cr_card&trk=cr_card
• Doubles User Retention Rate with Amazon Pinpoint
  • https://aws.amazon.com/solutions/case-studies/desygner/?did=cr_card&trk=cr_card
• Predicts the lifetime value of a mobile app user in 1–24 hours compared to at least 30 days.
  • https://aws.amazon.com/advertising-marketing/case-studies/?cards-body.sort-by=item.additionalFields.sortDate&cards-body.sort-order=desc#:~:text=AppsFlyer%20Builds%20a%20Predictive%20Analytics%20Solution%20for%20iOS%2014%2B%20Using%20Amazon%20SageMaker
• Advertising Audience Discovery
  • https://www.youtube.com/watch?v=sQsAGl7mSQs
• Automates Audience Segmentation Using Machine Learning on AWS
  • https://aws.amazon.com/solutions/case-studies/publicis-media/?did=cr_card&trk=cr_card
• New Ad Units for Real-Time Product Placement in Streaming TV Using ML on AWS
  • https://aws.amazon.com/solutions/case-studies/triplelift/?did=cr_card&trk=cr_card
• Predict advertising inventory for digital video and linear TV months in advance for billions of ad-serving records per day.
  • https://aws.amazon.com/solutions/case-studies/freewheel/?did=cr_card&trk=cr_card
• SparkPost Delivers and Analyzes Billions of Emails Daily on AWS
  • https://aws.amazon.com/solutions/case-studies/sparkpost/?did=cr_card&trk=cr_card
• Post-Cookie Personalization
  • https://aws.amazon.com/solutions/case-studies/cox-automotive/?did=cr_card&trk=cr_card
• Processing 55TB of Data Per Day with AWS Lambda
• https://youtu.be/Jkx6kVbDpL4?did=cr_card&trk=cr_card
• Customer satisfaction research on thousands of product categories
  • https://youtu.be/b93-zn-DtBw?did=cr_card&trk=cr_card
• 2 Billion Messages Daily with Amazon EC2 Auto Scaling Groups
  • https://aws.amazon.com/solutions/case-studies/braze-case-study/?did=cr_card&trk=cr_card
• Real-time Ad Bidding in the Cloud with AWS Global Accelerator (LIVE)
  • https://youtu.be/u5AT15mgbHk?did=cr_card&trk=cr_card

Aerospace and Satellite

Automotive

Consumer Packaged Goods

Education

Energy

Financial Services

Games

Government